At Yamaha, customer satisfaction is our top priority.
For more than 25 years, Yamaha has led the industry in reliability, performance and innovation, but we can’t take all the credit. It’s our customers’ high expectations that drive us to improve our game.
As if happy customers aren’t reward enough, in 2010, Yamaha received its ninth consecutive Marine Customer Satisfaction Index Award.® In the history of the award, we’re the only outboard company, ever, to achieve this.

You’re in pursuit of a better boating experience—and so are we.
Yamaha Outboards has a rich history of innovation—and we have the awards to prove it. In the last six years, we’ve earned three IBEX® Innovation Awards, and three MOTORBOATING® magazine’s “Best of the Year” Awards.
But we’re not in it for the awards. And we’re not just trying to stay miles ahead of the competition. Rather, we continue to push our outboard technology in an effort to lower ownership and operational costs, increase the ease of boating and ensure our customers more uninterrupted hours on the water.



